Log in

View Full Version : Cross selling


Fariz
06-30-2003, 07:35 PM
Going to rerun my game business in the end of September this year, but will have only one game to present. My concern is that it possibly will leave some customers unsatisfied. I am going to invest some money into site promotion, so would like people to revisit site, and with only one game it may be a problem.

I read about cross selling, but not quite sure how it work? Will apreciate some hints. Thanks.

Lerc
06-30-2003, 07:57 PM
Originally posted by Fariz
I read about cross selling, but not quite sure how it work? Will apreciate some hints. Thanks. Quite a few people allow sales by this method. Registration services such as BMTMicro also have programs to facilitate cross-selling. I think BMT's program gives you a 20% comission per game sold via your site.

I'm in the process of setting up my own site and I'm going to have a few other titles available via such systems.

There are a number of issues that I'm aware are issues but don't know the answers to. Will having other titles lower the salse of your own titles is the biggest concern. I'm going to give things a trial period to see how things go.

Jack_Norton
06-30-2003, 10:26 PM
I'll be selling one game to my new site too.
It all depends on the quality and on the "dimension" of the game. For small puzzle or action games is really better to have more than one. In my case, I'll sell a soccer management game, so I found more appropriate to use a dedicated website (I'll also put forums on it).